OverviewReitmans Vice President, Marketing & Visual Presentation – Reitmans/Hyba Full Time in Montréal, QC
Branch Montréal QC CA
Vice President, Marketing & Visual Presentation – Reitmans/Hyba
O Oversees public relations, advertising, online and event marketing as well as external agency partnerships….
Reitman’s Canada Limited (RCL) is looking for a Vice President Marketing & Visual Presentation for its Reitmans/HYBA banners to shape and drive their respective brand vision and supporting strategies that support growth and profitability across our Omni-channel ecosystem – Keeping in the forefront the company objectives, customer experience, brand integrity and cross-company marketing synergies.
As a key visionary of our Reitmans/Hyba brands, the Vice President Marketing & Visual Presentation will provide leadership for all marketing conversations to ensure brands are consistent across all Omni-channel touch points- enhancing brand awareness and customer reach.
o Creates and influences innovative marketing strategies to expand our brand reach and foster a creative environment.
o Partners with VP of Ecommerce to oversee marketing programs that leverage customer channels and drive sales.
o Oversees public relations, advertising, online and event marketing as well as external agency partnerships.
o Oversees the planning, development and production of all media as per the established marketing calendars
o Oversees the development of visual presentation strategies that enhance and facilitate the customer shopping experience.
o Leverages customer insights and intelligence to develop customer centric strategies that build brand loyalty
o Demonstrate exceptional partnership and teamwork as a member of the division’s senior management team.
o Works in conjunction with the divisional President, VP of Store Operations and VP of Store Planning dept. on development of new store designs.
o Leads and develops a multi-disciplinary team in the development of effective and creative marketing programs and manages a large budget.
o Business Degree plus 15 or more years’ experience in consumer brand marketing (with 7-10 years at senior levels).
o Proven experience in developing consumer marketing plans and in efficiently managing large budgets.
o Prior knowledge in developing in-house creative programs
o Experience in digital, social and mobile marketing
o Excellent leadership, interpersonal analytical and communication skills.
o Experience in managing and developing multl-disciplinary teams
o Ability to influence senior management.
o Bilingualism (French & English).
o Experience in retail industry and a passion for fashion.
o MBA, Social Media or other related marketing diplomas (e.g. Fashion/Visual Merchandizing) are also assets.
We thank all applicants. Only selected candidates will be contacted.
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Employment Type: Full Time
Location: Montreal, QC, CA
Posted on: 2017-10-23