Vanguard Public Relations Manager, Vanguard Canada Full Time in Toronto, ON

Overview

Vanguard

Branch Toronto ON CA

Position:
Public Relations Manager, Vanguard Canada
Location:
Toronto, ON

Undergraduate degree in journalism, communication or PR, or an equivalent combination of training and experience….

Vanguard, one of the world’s largest investment management companies seeks a Public Relations Manager to develop, manage, and implement the Public Relations strategy for Canada.

Primary duties and responsibilities:

• Develops and implements the Canadian PR plan in line with the business and marketing strategy.
• Acts as the press representative for Vanguard, including handling press calls, providing clear information to media and building/maintaining relationships with news media.
• Plans and proactively researches story ideas to proactively pitch to media representatives and places stories in target media.
• Writes press releases and other content (e.g., statements, by-line articles, Q&As, press kits, bylines, factsheets, speeches, etc).
• Develops a clear messaging framework and ensures that messages are consistently communicated across the region.
• Works with the Group PR team to understand corporate strategy, priorities and positioning and aligns local and corporate messaging.
• Develops and maintains strong collaborative relationships with internal resources.
• Counsels management on public perception issues.
• Arranges interviews with executives and portfolio managers and other experts, and fully prepares them for press engagements.
• Manages any external PR agency relationships.
• Keeps abreast of industry trends and regulatory changes and develops appropriate materials in response.
• Manages crisis communications for Canada and aligns approach with the Vanguard Group.
• Participates in special projects and performs other duties as assigned.

The ideal candidate should possess:

• Undergraduate degree in journalism, communication or PR, or an equivalent combination of training and experience. Graduate degree in communications or business preferred.
• Knowledge of the Canadian asset management and financial services industry, including adviser and institutional markets with a strong understanding of the financial markets and investing concepts.
• 7-10 years of PR experience in the asset management or related industry.
• Strong interpersonal skills and professional demeanor.
• Excellent written and verbal communication skills.
• Ability to work effectively and independently on multiple projects.
• Demonstrated ability to explain complex subject matter in plain English.
• Demonstrated organizational skills and attention to detail.
• Proficiency in a second language (French) preferred.