OverviewThe Fairmont Winnipeg Marketing Manager Full Time in Winnipeg, MB
The Fairmont Winnipeg
Branch Winnipeg MB CA
At Fairmont Hotels & Resorts we offer our guests the finest hospitality experience in each of our destinations….
Canada-Winnipeg-The Fairmont Winnipeg
At Fairmont Hotels & Resorts, our Marketing professionals are ambassadors of the engaging service and authentically local experiences we offer in places of unrivalled presence. Showcase your creative flair and interpersonal skills as Marketing Manager, where you will grow our market share with exciting promotional campaigns that showcase our exceptional guest offerings.
Located in the heart of vibrant downtown Winnipeg, Manitoba — at the historic corner of Portage and Main — Fairmont Winnipeg luxury hotel extends the naturally warm reception of the Prairies. Just step outside our Winnipeg hotel and the city is at your feet.
Summary of Responsibilities:
Reporting to the Director of Sales & Marketing
responsibilities and essential job functions include but are not limited to the following:
Summary of Responsibilities:
Create and curate content (written and visual) that will advocate the brand, help increase sales and raise brand awareness.
Oversee the creative development and production of hotels marketing/PR material and promotional activities (images, texts, descriptions, pitches, social media content).
Develop a comprehensive content strategy that is aligned with Fairmont’s target customers and focused on driving awareness, conversion and revenue for the hotel, food & beverage and destination.
Manage all activity within the marketing and PR department, ensuring all service standards are followed
Execute marketing plans and programs in conjunction with the Sales department to ensure profit growth
Research, analyze and monitor financial, technological, and demographic factors so that market opportunities may be capitalized on
Plan and oversee the hotels advertising and promotion activities, including print, electronic, and direct mail
Report monthly on ROI of marketing initiatives with recommendations for tactical changes to improve on investments
Manage brand image and communications through all communications platforms, both internal & external
Become the social media expert, implementing best practices, staying on top of industry trends, keeping apprised of updates and changes in the social space, including new social media channels. Familiar with monitoring platforms such as HootSuite
Contribute to initiatives within the hotel that drive community relationships and profile
Monitor industry trends and make recommendations for strategic growth and change
Lead and management of all social media platforms including content development, campaigns, content marketing, etc.
Proactively identify opportunities to grow the hotel’s social media channels
Develop, review and post social media content/assets including creative conceptualization, social video concepts and content calendar copywriting
Work closely with the regional internet marketing team to deliver innovative and creative on-line campaigns
Initiate and implement creative ideas to market the hotel Food & Beverage offerings
Communicate with outside advertising agencies on ongoing campaigns
Oversee copywriting, design, layout, and the production of promotional materials
Follow the annual budget and administer that budget in a fiscally responsible manner
Develop communication strategies and execute public relations programs within the hotel markets as appropriate
Write and disseminate press kits, releases, editors’ advisories, calendar listings
Develop and build positive relationships with media and industry partners in key markets
Develop joint, regional and national promotional opportunities with other hotels
Develop and maintain all media lists and contact information
Maintain an up-to-date photo and video library, including a photographic record of all media and special events
Ensure that advertising and promotional budget is balanced and that projects are prioritized based on the available resources
Balance operational, administrative and Colleague needs
Minimum 3 years of Marketing experience required
Post-secondary diploma/degree in marketing and/or communications and/or public relations is an asset.
Strong computer literacy (PowerPoint, Excel, Adobe Creative Suite)
Ability to understand and interpret financial data
Passionate user of social media and digital technologies: knowledge of social media best practices (hashtags, tracked links etc.)
Detail-oriented: keen eye for proof reading
Excellent communication skills, both written and verbal required
Strong interpersonal and problem solving abilities
Highly responsible & reliable
Ability to focus attention on guest needs, remaining calm and courteous at all times
Ability to work flexible hours and days
To be eligible for employment with Fairmont Winnipeg, you must be in possession of a working visa for Canada. We do not provide offer letters to applicants seeking to get their work visas. Applicants must have their work visas in place prior to applying
Whether you’re launching your career or seeking meaningful employment, we invite you to visit
to learn more about Fairmont Hotels & Resorts—and the extraordinary opportunities that exist!
Whether you’re launching your career or seeking meaningful employment, we invite you to visit to learn more about Fairmont Hotels & Resorts—and the extraordinary opportunities that exist!
ABOUT FAIRMONT HOTELS & RESORTS
At Fairmont Hotels & Resorts we offer our guests the finest hospitality experience in each of our destinations. And we know that, to offer our guests the best, we first need to offer our employees the best. That’s why you’ll find exceptional work opportunities—throughout North America and the Caribbean, Europe and Africa, the Middle East and Asia Pacific—as well as industry-leading training, career development, recognition and rewards. Fairmont Hotels & Resorts is a celebrated collection of hotels that includes landmark locations like London’s The Savoy, New York’s The Plaza, and Shanghai’s Fairmont Peace Hotel. Our teams are guided by values of Respect, Integrity, Teamwork and Empowerment; we employ the highest ethical and quality standards, treating all colleagues with fairness and dignity. A community and environmental leader, Fairmont is also regarded for its responsible tourism practices and award-winning Green Partnership program. An exciting future awaits!
Management / Supervisory
03.Feb.2017, 10:59:00 AM
Employment Type: Full Time
Location: Winnipeg, MB, CA
Posted on: 2017-01-25