Sid Lee ANALYSTE / ANALYST Full Time in Montréal, QC

Overview

Sid Lee

Branch Montréal QC CA

Position:
ANALYSTE / ANALYST
Location:
Montréal, QC

His/her observations feed the strategist, account services, and creative teams to articulate various strategies….

ROLE
The Analyst is in charge of describing the human, cultural, and business context of a mandate. S/he focuses on the product, communication, service, and distribution, as well as the trends related to the targeted sector of activity. His/her observations feed the strategist, account services, and creative teams to articulate various strategies.

TASKS

• Collect and analyse business data (market studies, consumer behaviour, competition analysis, etc.)
• Describe the cultural and human context in which the product/service exists
• Coordinate research projects, as needed
• Summarise information in a comprehensible manner to initiate and support the strategic process
• Suggest strategic solutions to catalyze or create business opportunities

PROFESSIONAL SKILLS

• Curiosity
• Hypothesis generator
• Analysis and synthesis skills

REQUIREMENTS

• Fluent in French and English, both spoken and written
• Understanding of the business world
• Bachelor’s degree in a relevant discipline (preferable business, marketing, communications, or cultural studies)
• Academic or professional research experience
• Understanding of research tools and databases
• Interest in forecasting
• Knowledge new media and technology trends
• Multi-disciplinary thinking
• Knowledge of advertising, interactive design, space design, and product design principles
• Ability to produce research reports and give presentations