Hockey Hall of Fame Group Sales and Marketing Co-ordinator Contract in Toronto, ON

Hockey Hall of Fame

Branch Toronto ON CA

Group Sales and Marketing Co-ordinator
Toronto, ON

Develop and execute strategies to generate new group business in both grassroots and unconventional markets….

About the Hockey Hall of Fame

As a vibrant, state-of-the-art museum and place of entertainment and education, the Hockey Hall of Fame is entrusted with celebrating and preserving the integrity and history of the sport, honouring those individuals that have elevated and contributed significantly to the game, and invoking nationalism and positive change in society through the powerful tool which is hockey. The Hockey Hall of Fame represents all facets and levels of the game: from the NHL to international play; from women’s hockey to grassroots; and from the casual to the hardcore fan. The 65,000 square-foot facility is recognized and celebrated worldwide as the model for innovation and efficiencies in the sports hall of fame and museum field.

About this Position

The Hockey Hall of Fame is seeking a detail-oriented, sales-driven and marketing savvy professional responsible for the development and execution of strategies and programs designed to generate group, FIT and travel package business, as well as assisting in the formulation of marketing budgets and creative concepts. This is a contract position (one-year Mat leave coverage) that adheres to predominantly standard business hours, however, some evening and weekend work may be required.


  • Build and foster relationships with existing and potential group clients through tour, sales call, outreach and networking opportunities
  • Develop and execute strategies to generate new group business in both grassroots and unconventional markets
  • Package, promote and organize fulfillment of travel and special event packages
  • Develop and execute event plans, critical paths and itineraries for outreach events
  • Establish and maintain relationships with fellow associates in the travel and sports industry
  • Create and analyze marketing surveys
  • Collaborate as a member of the Marketing Team, in the creation and implementation of campaign concepts, special events and programs


  • Minimum of 2 years related sales experience in the hospitality/tourism industry
  • Excellent oral and written communication skills; strong knowledge of the game of hockey
  • Proficient in Microsoft Word, Excel, Outlook, PowerPoint and ideally Photoshop
  • Marketing experience and/or degree advantageous
  • Travel Industry Council of Ontario (TICO) qualifications , in particular the Travel Counsellor and Supervisor/Manager certification, is considered a strong asset

Please submit resume and a cover letter outlining notable accomplishments.

We thank all applicants for their interest; only candidates selected to proceed in the recruitment process will be contacted.

Job Type: Contract

Required experience:

  • sales: 2 years

or proceed with Standard Application Form.

Employment Type: Freelance
Location: Toronto, ON, CA
Posted on: 2018-03-16
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