Hibernum Créations User Acquisition Specialist (remote) Full Time in Montréal, QC

Hibernum Créations

Branch Montréal QC CA

User Acquisition Specialist (remote)
Montréal, QC

Comfortable working from home with frequent travel to Montreal. Degree in Marketing, Business, or other related field;…

Design, implement, launch and track multiple targeted acquisition campaigns to drive new users to our products on ad networks, social media platforms and various other channels;

Analyze data to optimize campaigns to meet volume and return on investment targets;

Work with data science and business performance managers to develop insights;

Develop tracking capabilities and ongoing campaign optimization;

Build and expand relationships with external partners, publishers and traffic sources to buy and negotiate ad traffic and rates;

Work with marketing team to define marketing campaign and cross-promotion strategies;

Advise on implementation of mobile analytic solutions and tracking;

Perform market research and analysis;

Business development and building partnerships;

Partner with Marketing and other internal resources in order to develop ideas and define and deliver campaigns;

Optimize targeting, creatives, marketing messages, marketing spend, bids and budget allocation;

Research industry trends, identify new ad formats, lead ad product testing and integrations;

Develop A/B testing programs to maximize acquisition efforts and return;

Work with product teams to identify features that improve effective customer acquisition;

Generate performance reports for management.

Degree in Marketing, Business, or other related field;

2+ years of experience in online and/or mobile marketing;

Experience with successful online customer acquisition;

Ability to juggle projects across multiple networks and platforms;

Passion for games and understanding of Free to Play model;

Proven track record of taking ownership and driving results;

Strong written and verbal communication skills;

Excellent multi-tasking abilities;

Comfortable working from home with frequent travel to Montreal.

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Employment Type: Full Time
Location: Montréal, QC, CA
Posted on: 2015-01-26
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