Great West Life Assistant Manager, Group Marketing Full Time in Winnipeg, MB

Great West Life

Branch Winnipeg MB CA

Assistant Manager, Group Marketing
Winnipeg, MB

Magazine articles, marketing brochures, advertising, social media campaigns, and presentations. Highly effective communication skills, both oral and written….

Job Description:
Group Marketing is responsible for product and service development and promotion, client, field and advisor support, product legislative analysis, and specialty product development. We are committed to helping advance Great-West’s brand in the marketplace, building on Great-West’s strengths of innovation, customer service and operational effectiveness.

Position overview:
The main objective of the Assistant Manager role is to develop and execute comprehensive marketing promotion and communication plans for Group divisional initiatives, insurance products, and services. The assistant manager is responsible for project oversight, planning and development, creative direction, research of communication tactics, and execution of the communications plan. Creative thinking and innovative tactics are essential for success in the role. The incumbent will possess excellent presentation skills and enjoy working in a fast paced, collaborative team environment.

Develop and execute marketing promotion and communication plans for new initiatives and existing Group insurance products and services. This includes new product launches and service or product enhancements. Responsibilities of the role include:
creation of compelling communication and promotion materials including but not limited to: magazine articles, marketing brochures, advertising, social media campaigns, and presentations
ensuring timely development, launch, and implementation of communication pieces with a high standard of excellence
Collaborate with and provide communications expertise and direction to the marketing team, internal clients and senior management
Provide support to the Group Sales organization for training and awareness of new products and services and the associated communication and promotion materials
Effectively present information to internal and external audiences.
Work with field advisory groups to analyze and determine sufficient and appropriate marketing communication pieces, messaging, and delivery methods are used for specific projects
Evaluate current materials and explore and implement new communication vehicles, technology and tools
Possibility of staff supervision and development: leadership responsibility including, managing team workload and deadlines, delegating tasks and responsibilities, provide mentorship and training, and monitor work progress and review work
Some travel may be required

Qualifications and Competencies:
A minimum of four years’ relevant business experience
Post secondary education in marketing, communications or promotions, or an equivalent combination of education and experience
Detailed-oriented with the ability to oversee projects from kick off through implementation
Excellent organizational and time/project management skills; able to multi-task to ensure timely development, launch and implementation of communication pieces with a high standard of excellence
Highly effective communication skills, both oral and written
Exceptional presentation skills
Innovative and creative thinking
Ability to adapt the style, tone and complexity of messaging to suit a variety of formats and audiences
Leadership and people skills
Enjoy a strong team-focused, collaborative working environment
Experience in leading staff is an asset
Knowledge of group insurance is an asset
We offer a challenging, team-oriented work environment, competitive income and benefits, and opportunities for professional and personal development and growth.

Discover your opportunity….

Apply with cover letter and resume today!

Together Great-West Life, London Life and Canada Life serve the financial security needs of 12 million people across Canada, with additional operations in Europe and the United States. As members of the Power Financial Corporation group of companies, we’re one of Canada’s leading insurers with interests in life insurance, health insurance, investment and retirement savings. We offer a broad portfolio of financial and benefit plan solutions for individuals, families, businesses and organizations.

We are committed to providing an inclusive, accessible environment, where all employees and customers feel valued, respected and supported. We are dedicated to building a workforce that reflects the diversity of the communities in which we live, and to creating an environment where every employee has the opportunity to reach their potential.

Candidates who are selected for an interview will be contacted.

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Employment Type: Full Time
Location: Winnipeg, MB, CA
Posted on: 2016-02-19
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