OverviewFocus on the Family Canada Online Analytics Specialist Part Time in Lower Mainland, BC
Focus on the Family Canada
Branch Lower Mainland BC CA
Online Analytics Specialist
Lower Mainland, BC
The online analytics specialist works together with the creative and integrated marketing teams to develop, execute and analyze Internet marketing initiatives….
Online Analytics Specialist
Status: part-time, ongoing
Location: Head Office, Langley, BC
Reporting to: Senior Director of Digital Media
Do you pay more attention to the marketing strategies of Google Ads than to your actual search results? Do you enjoy analyzing graphs, charts and spreadsheets more than the average person?
Consistently named one of the Best Christian Workplaces in Canada, Focus on the Family Canada
is a forward-thinking and dynamic place to boost your career. The online analytics specialist works together with the creative and integrated marketing teams to develop, execute and analyze Internet marketing initiatives. The specialist is responsible for analyzing and interpreting web and social media traffic in Google Analytics and evaluating deliverability metrics of email newsletters. The successful applicant will also oversee online advertising campaigns and provide recommendations on how to improve conversion. This is your opportunity to use your analytical marketing skills at an organization you can believe in.
Your responsibilities will include:
- Analyzing and interpreting statistical data for multiple websites in Google Analytics.
- Creating regular reports on the performance of websites, social media and email campaigns.
- Preparing suggestions on how to improve traffic to our various web properties and increase engagement.
- Designing, implementing and managing online advertising campaigns, and discovering optimal keywords and external websites that drive traffic for each initiative.
- Assisting in creating A/B test plans to increase traffic, engagement and conversion.
As the ideal candidate, you have a degree or diploma in online marketing, new media or similar program. Your previous educational and professional experience demonstrates a solid understanding of web data analysis and online advertising best practices, as well as the ability to meet concrete deadlines while multitasking. You have an analytical mind, love working with raw data and are proficient in Microsoft Office, Google Analytics and Google AdWords.
Success in this position requires solid verbal and written communication skills, as well as the ability to work collaboratively as part of a team. You are self-motivated, highly organized and attentive to detail. Above all, this important role requires an individual who maintains a consistent witness for Jesus Christ and a courteous, Christ-like attitude by adhering to our Christian Foundations and Standards.
Employment Type: Part Time
Location: Surrey, BC, CA
Posted on: 2015-05-24